BECOME PART OF THE ART

pete john portrays people while they are doing something that genuinely belongs to their life.

This may be cooking, gardening, singing, sewing, writing, making music, working on a computer, collecting, repairing, painting or another activity that feels natural and personally meaningful.

The person is portrayed twice:

First, clothed and moving in a digital smartphone film.

Then, nude while performing the same activity in a series of analog Polaroid photographs.

The project contrasts a familiar digital image that can be copied, edited or synthetically created with an unfamiliar physical image that begins as a unique analog original.

Digital images look increasingly real, even when they have been edited or entirely generated by artificial intelligence.

A Polaroid does not automatically tell the truth either. However, it begins as a physical trace of an encounter involving a real person, light, chemistry, time and the presence of the artist.

The project asks:

What is more real: the person as we usually see them, or the image that physically exists only once?

The activity remains the same while the way the person is seen changes completely.

In the digital film, the person appears as we normally encounter them: clothed, moving and socially familiar.

In the Polaroids, the same person performs the same activity without clothing. The situation is unusual, but the resulting image begins as a physical original.

The contrast between the two images is the central structure of the project.

Nudity removes one of the most familiar social surfaces without claiming that a nude person is automatically more truthful or authentic.

Clothing, profession, environment and personal style are also part of a person's identity.

The nude image creates a second, normally unseen form of the same situation and asks the viewer to reconsider what they believe to be familiar, natural or real.

The artistic intention is not erotic or pornographic.

There are:

• no sexual acts,
• no erotic role-playing,
• no sexual instructions,
• no conventional glamour posing,
• no attempt to create an idealised body.

The work may nevertheless be perceived differently by individual viewers. Nude photographs can include the full body, breasts, buttocks, genital area or individual body details.

The project does not require a particular body type and does not digitally idealise the body.

However, it is not primarily a body-positivity campaign. Its central subject is the relationship between the person, the image, the original and the viewer's perception of reality.

Applications are open to adults aged 18 or over.

No modelling experience is required. People of different ages, genders, body types, backgrounds and professions may apply.

The project is particularly interested in people who have a genuine connection to an activity and a real place where that activity normally takes place.

No.

Selection is not based on conventional modelling standards, body measurements or professional posing experience.

pete john considers the combination of:

• personality,
• activity,
• personal environment,
• visual potential,
• authenticity,
• safety,
• and how the person may contribute to the overall series.

A natural presence is more important than modelling experience.

The activity should be something you genuinely enjoy or regularly do.

Examples include:

• cooking or baking,
• singing or playing an instrument,
• gardening,
• sewing or knitting,
• painting or drawing,
• writing,
• programming,
• working at a computer,
• repairing or restoring objects,
• collecting and organising,
• pottery or craftwork,
• reading,
• model building,
• caring for plants,
• creating jewellery,
• or another personally meaningful activity.

The activity must be safe to perform while nude.

Activities involving significant risks may need to be adapted or may not be suitable.

Examples include:

• open flames,
• hot fat,
• welding,
• rotating machinery,
• aggressive chemicals,
• working at height,
• heavy cutting equipment,
• or work requiring protective clothing.

In these cases, a genuine but safer part of the activity may be selected. Safety always takes priority over the visual concept.

The session is normally created where the activity genuinely belongs.

This may be:

• your home,
• your kitchen,
• your garden,
• your home office,
• your private studio,
• your rehearsal room,
• your workshop,
• your own business,
• or another real working environment.

The location is not intended to look like a photography studio. The personal surroundings are part of the portrait.

Possibly.

You must have permission to allow filming, nude photography and commercial art production at the location.

If the location belongs to an employer, client, landlord, organisation or another person, the necessary permission must be obtained before the session.

Confidential documents, customer data, screens, passwords, colleagues and other protected information must not appear in the images.

The initial application only requests the information needed for a first selection:

• full name,
• date of birth,
• email address,
• WhatsApp number,
• postal code,
• city,
• country,
• the activity you would like to show,
• a current selfie,
• and confirmation that you are generally willing to take part in artistic nude photographs.

More detailed information is only requested if your application is selected.

No.

Submitting an application:

• does not create a booking,
• does not require you to participate,
• is not a final image release,
• and does not grant pete john permission to publish your selfie.

If you are selected, you will first receive the complete project information and participation agreement.

No appointment is confirmed until the agreement has been reviewed and signed.

The project is exclusively open to adults.

Your date of birth is used to confirm that you are at least 18 years old. Proof of age may be checked using an official identity document before the session.

The application does not require you to upload a copy of your identity document.

The selfie helps pete john understand who is applying and whether the person, activity and location may fit the project.

The selfie should be:

• recent,
• clothed,
• unfiltered,
• clearly recognisable,
• and natural.

A professional photograph is not required.

The selfie is used only to review the application and is not published as part of the project.

No.

Please do not submit nude, lingerie or sexually suggestive photographs.

Only a current, clothed and natural selfie is required for the initial application.

pete john reviews each application individually. After that, selection follows clear steps:

• Step 1 — Application: Your application has been received and is reviewed personally.
• Step 2 — Invitation & verification: If we like your application, we invite you by email. You confirm that you have read all information and verify your identity with the front of your ID card (document number covered with your finger).
• Step 3 — Location & activity: As soon as we invite you to this step, you upload in your portal a photo of the place, enter the address and briefly describe your activity. You will see your original answers from the application and can confirm, change or add to them. Open questions are settled together in the portal chat until location and activity are clear.
• Step 4 — Contract: As soon as we unlock it, the complete participation and usage agreement is ready in your portal. It covers the project, the procedure, the compensation and the usage rights. You sign digitally right in the portal and can then download the contract as a PDF including your signature at any time.

After your signature we will have a phone call to get to know each other — and then arrange the appointment together. Nothing is binding until you have signed.

Selection is not guaranteed.

Your legal name is required for the agreement and payment documentation.

You make this choice bindingly with the contract (step 4) — the finished work will then identify you by:

• full name,
• first name only,
• a pseudonym,
• or without a public name.

A pseudonym does not necessarily make a person unrecognisable if their face, body, environment or activity are visible.

The planned recording time is a maximum of approximately 60 minutes.

This recording time includes:

• the clothed digital part,
• changing in private,
• and the nude Polaroid part.

Application, preliminary communication, travel, personal preparation and preparation of the location are not included in the paid recording time.

You perform your chosen activity in your normal clothing.

pete john records a short digital film with a smartphone, normally from one fixed or clearly defined perspective.

The intention is to observe the activity naturally rather than create a performance for the camera.

The digital film may include:

• movement,
• natural sounds,
• the real environment,
• and a personal statement or quotation.

After the digital part, you change in private and repeat the same activity nude.

pete john creates up to approximately 16 analog Polaroids.

The exact number may be lower if sufficient material has already been created. A second film pack may be used if images fail technically or if additional variations are required.

pete john selects up to eight Polaroids for the public and commercial development of the work.

These selected images may be used individually or as part of:

• A2 posters,
• signed A2 editions,
• sequences,
• collages,
• original Polaroid works,
• emulsion transfers,
• physically deconstructed Polaroids,
• or other unique material works.

The remaining Polaroids stay in the artistic archive unless a different use is expressly agreed in the contract.

Yes.

Depending on the perspective, movement and activity, the selected images may show:

• the full body,
• the face,
• breasts,
• buttocks,
• the genital area,
• hands,
• feet,
• skin,
• or individual body details.

Both complete and detailed views are possible.

The final image selection is made by pete john.

The project is not based on conventional model posing.

You are normally asked to continue the real activity rather than present your body to the camera.

Minor adjustments may be necessary for:

• safety,
• framing,
• light,
• visibility of the activity,
• or the practical operation of the Polaroid camera.

There are no erotic posing instructions.

An adult companion can generally be present, provided this has been discussed in advance.

The companion must:

• respect the privacy of everyone involved,
• not take photographs or videos,
• not interrupt the artistic process,
• and not interfere with safety or the agreed schedule.

The location must still remain calm and suitable for the session.

You can ask pete john to stop creating further images at any time.

Stopping the session does not automatically cancel rights already granted or require the deletion of images that have already been created. The consequences for payment, existing material and usage rights are governed by the signed agreement.

No beauty retouching or digital body correction is planned.

pete john does not use digital tools to:

• slim or reshape the body,
• smooth the skin,
• remove scars or signs of age,
• enlarge or reduce body parts,
• reconstruct the body,
• make the person appear younger,
• or create an artificial physical ideal.

The person is recorded as naturally as possible.

No. Technical and artistic production remains necessary.

Permitted processes may include:

• scanning the Polaroid,
• colour and tonal adjustment to represent the analog original,
• removing technical scan dust,
• cropping,
• enlarging,
• print preparation,
• arranging several Polaroids as a sequence or collage,
• adding the participant's quotation,
• emulsion transfer,
• cutting,
• folding,
• separating layers,
• physically deconstructing the Polaroid,
• or transferring original material onto paper or another surface.

The body itself is not cosmetically redesigned.

pete john does not use generative artificial intelligence to create, replace or modify the person's body or the photographed situation.

The project is intended as a physical and analog counterpoint to synthetic image production.

pete john also does not intentionally license participant images for generative AI training unless this is separately and explicitly agreed.

The original Polaroid remains part of pete john's physical artistic material and archive.

Depending on the selected work, it may be:

• preserved as an original Polaroid,
• scanned for a limited print,
• sold as a physical original,
• transferred through an emulsion process,
• cut or separated,
• reconstructed,
• or irreversibly transformed into a unique artwork.

A transformed Polaroid may no longer exist in its original intact form.

Possibly.

Participants may be asked to provide one personal sentence about their activity, their perception of themselves or what the activity means to them.

The quotation may appear:

• with the digital film,
• on the website,
• in a printed work,
• in an exhibition,
• in a catalogue,
• or on the artwork certificate.

The exact use is governed by the participation agreement.

Yes.

A fully completed session with up to approximately 60 minutes of recording time is paid with a guaranteed fee of:

€100

The fee covers participation in:

• the clothed digital film,
• the nude Polaroid photographs,
• and the usage rights agreed in the signed contract.

The €100 fee is independent of whether a work is later sold.

In addition, a 10% sales commission is possible during the first three years — see SALES COMMISSION DURING THE FIRST THREE YEARS.

The fee becomes payable after the agreed session has been completed and the contractual requirements have been fulfilled.

The exact payment method and payment date are stated in the participation agreement.

No session takes place without a previously signed agreement.

Unless expressly agreed in writing, the following are not separately compensated:

• completing the application,
• preliminary calls or messages,
• travel time,
• travel costs,
• personal preparation,
• grooming,
• clothing,
• preparation or cleaning of the location,
• obtaining location permission,
• or time spent reviewing the project information and agreement.

If an unusual expense is necessary, it must be approved in writing before it is incurred.

The project is designed for a recording time of approximately 60 minutes.

Any extension must be agreed before the additional recording begins. An extension and its payment are not automatic and must be documented separately.

In addition to the payment, participants also receive:

• one signed A2 Participant Proof of one selected work,
• a link to the published digital portrait,
• advance notice of the first publication,
• optional public identification by full name, first name, pseudonym or no name,
• optional credit of a public social-media profile, if appropriate for the presentation.

Publication does not guarantee a particular number of views, followers, press reports or exhibition opportunities.

Yes.

In addition to the guaranteed €100 session fee, participants receive a 10% share of the contractually defined Net Artist Proceeds for eligible artwork sales completed during the first 36 months after the session.

All details, conditions and examples are explained in the section SALES COMMISSION DURING THE FIRST THREE YEARS.

Yes.

In addition to the guaranteed session fee, the participant receives a limited sales commission during the first three years after the session.

The commission is:

10% of the contractually defined Net Artist Proceeds

The commission applies to eligible physical artworks featuring the participant and sold during the 36-month participation period.

There is no fixed upper limit on the total commission during those three years.

There is also no guarantee that a work will be sold.

The commission period begins on the date of the session and runs for exactly:

36 months

Example:

If the session takes place on 15 September 2026, the commission period ends on 14 September 2029.

Only eligible sales contractually completed within that period generate a commission.

No participant commission is paid on sales completed after the 36-month period.

This also applies when the artwork:

• was produced during the three years,
• was exhibited during the three years,
• appeared online during the three years,
• or was already offered for sale during the three years,

but was not actually sold until after the commission period ended.

The artwork may continue to be offered and sold after the three-year period.

The commission applies only to eligible primary sales of physical artworks featuring the participant.

These may include:

• open-edition A2 posters,
• signed and numbered A2 Fine Art Prints,
• printed sequences or collages,
• original Polaroids,
• Polaroid emulsion transfers,
• physically deconstructed Polaroids,
• and other unique physical works created from the original analog material.

The exact eligible work categories are listed in the participation agreement.

No additional participant commission is paid for:

• the digital smartphone film,
• website publication,
• Instagram, TikTok, Facebook or YouTube,
• social-media views or advertising revenue,
• press coverage,
• interviews,
• exhibitions,
• admission fees,
• art fairs,
• sponsorship,
• project funding,
• awards,
• lectures,
• television or documentary coverage,
• books,
• exhibition catalogues,
• artist monographs,
• work catalogues,
• invitations,
• postcards,
• general project advertising,
• or other publicity for pete john and the project.

These uses are covered by the guaranteed fee and the rights granted in the signed agreement.

No.

Books, exhibition catalogues, artist publications and work catalogues do not create a separate participant commission, even if an image of the participant appears in them.

The 10% commission is limited to the eligible physical individual artworks and editions defined in the contract.

No.

There is no additional compensation for:

• views,
• likes,
• followers,
• advertising revenue,
• platform bonuses,
• shares,
• reposts,
• or other social-media performance.

The digital film is part of the public and freely accessible side of the project.

No.

The participant commission applies only to the first eligible sale by pete john or an authorised primary-market sales partner during the 36-month period.

A later resale by a collector, dealer or auction house does not create an additional participant payment.

The exact definition is contained in the participation agreement.

The intended calculation is the amount actually received by pete john from the eligible artwork sale, excluding or deducting items such as:

• value-added tax,
• refunds,
• discounts,
• chargebacks,
• gallery commissions,
• dealer or agency commissions,
• marketplace fees,
• payment-processing fees,
• directly attributable production costs,
• framing and packaging costs,
• and transport or insurance costs paid by pete john.

General business overhead and pete john's own working time are not deducted unless expressly stated otherwise in the agreement.

The participant receives 10% of the remaining Net Artist Proceeds.

The current planned price structure is:

Prices may be changed by pete john as the market, production costs, gallery representation and artistic career develop.

The participant's percentage remains based on the contractually defined Net Artist Proceeds rather than the public list price.

For simple orientation, 10% of the current listed prices would be:

These figures show the basic percentage only.

The actual participant commission may be lower because it is calculated from Net Artist Proceeds after the contractual deductions, not automatically from the displayed retail price.

The following examples are illustrations only and do not guarantee any sales or income.

Example 1: No work is sold

• Guaranteed session fee: €100
• Sales commission: €0
• Total participant income: €100

Example 2: Two signed prints are sold

Assumed Net Artist Proceeds per print: €600

• Two sales: €1,200 Net Artist Proceeds
• Participant share at 10%: €120
• Guaranteed session fee: €100
• Total participant income: €220

Example 3: Posters, signed prints and one unique work are sold

Assumed eligible sales during the 36-month period:

• 100 posters with €10 Net Artist Proceeds each: €1,000
• 6 signed prints with €600 Net Artist Proceeds each: €3,600
• 1 unique work with €2,500 Net Artist Proceeds: €2,500

Total Net Artist Proceeds:

€1,000 + €3,600 + €2,500 = €7,100

Participant commission:

10% of €7,100 = €710

Including the guaranteed session fee:

€710 + €100 = €810 total participant income

This is only an example. Actual income may be lower, higher or limited to the guaranteed €100.

Yes.

Up to eight selected Polaroids may be developed into different physical works.

A participant may therefore generate commissions from more than one image, edition or unique work, provided that the sales:

• fall within the eligible categories,
• are completed during the 36-month period,
• and meet the contractual requirements.

There is no promise that every selected Polaroid will be produced or sold.

The commission is calculated annually by calendar year.

The participant receives an annual statement showing:

• eligible works sold,
• the relevant Net Artist Proceeds,
• the 10% participant share,
• and any necessary adjustments.

The annual statement and payment are intended to be issued within the first quarter of the following calendar year.

A final statement is issued after the 36-month commission period has ended.

If no eligible work is sold, no sales commission is due for that year.

The participant may receive a zero statement confirming that no eligible commission-generating sale occurred.

The guaranteed €100 session fee is not affected.

A sale is counted when:

• a binding sale of an eligible physical artwork has been completed during the 36-month period,
• and the corresponding payment has been received by pete john.

If payment is made in instalments, the timing and calculation are governed by the participation agreement.

No final commission is earned from a sale that is cancelled, refunded or not paid.

If a commission has already been paid and the artwork is later returned or refunded, the corresponding amount may be offset against a later statement, as described in the agreement.

No.

Only the €100 session fee is guaranteed after the agreed session has been completed in accordance with the contract.

The additional 10% depends entirely on whether eligible physical artworks are sold during the first 36 months after the session.

The project does not promise:

• a particular number of artworks,
• a particular number of sales,
• a minimum sales value,
• or a minimum commission.

The participant is responsible for clarifying and declaring the personal tax treatment of the fee and sales commissions.

pete john records payments and may request the information required for lawful accounting.

The project does not provide individual tax advice.

pete john is the creator and copyright holder of the photographs and films produced by him.

The physical Polaroids and other original materials remain the property of pete john unless an individual artwork is sold to a collector.

The participant receives the agreed fee and sales participation but does not receive copyright ownership of the photographs.

Before the session, the participant signs an agreement granting pete john the extensive rights required to:

• publish,
• exhibit,
• reproduce,
• print,
• advertise,
• distribute,
• sell,
• archive,
• edit within the defined artistic process,
• and commercially exploit the agreed works.

The rights may also be exercised through galleries, museums, printers, publishers, platforms, press partners, dealers and other service providers involved in presenting or selling the project.

No.

pete john makes the final artistic and commercial selection from the images created during the agreed session.

The participant does not receive a contractual right to:

• choose the selected Polaroids,
• reject individual images,
• approve individual crops,
• approve collages or sequences,
• approve the final print design,
• determine the sale price,
• or approve the buyer.

Up to eight Polaroids may be selected for use.

No separate image-by-image approval process is planned.

The decision to participate is made before the session on the basis of:

• the complete project description,
• examples of the intended visual language,
• this FAQ,
• the agreed degree of nudity,
• the usage terms,
• the compensation terms,
• and the signed agreement.

After the session, the artistic selection lies with pete john.

The agreement is intended to grant long-term usage and commercial rights without an ordinary, no-reason image-by-image withdrawal or veto right.

A later change of personal preference does not automatically require pete john to:

• remove published works,
• destroy Polaroids,
• withdraw editions,
• contact collectors,
• repurchase sold works,
• or stop selling authorised works.

Mandatory legal rights that cannot lawfully be excluded remain unaffected.

The works may appear in contexts including:

• petejohn.net,
• social media,
• online project archives,
• exhibitions,
• galleries,
• museums,
• art fairs,
• press reports,
• interviews,
• documentary formats,
• books,
• catalogues,
• invitations,
• advertising for the project,
• collector presentations,
• and physical artworks sold to private or institutional collectors.

The clothed digital film is intended to be publicly accessible online.

Nude Polaroid works may be shown online in complete form, as work views, in details or in platform-compliant presentations, depending on the relevant channel.

No.

The participant cannot choose or exclude individual buyers, collectors, galleries, museums or institutions.

Once a physical work has been legally sold, the purchaser owns that physical artwork and may display or resell it within the limits of applicable law.

No contractual right to demand the return or destruction of a sold physical artwork is planned.

pete john cannot guarantee control over a physical artwork after it has been acquired by a collector or institution.

The project is primarily structured around:

• freely accessible digital films,
• physical posters,
• signed editions,
• original Polaroids,
• and unique material works.

Raw or high-resolution image files are not intended to be sold as ordinary downloadable products unless separately defined within the project and agreement.

No.

The application, selfie, contact details and location information are used to review and organise possible participation.

They are not automatically published.

Processing and storage are governed by the Privacy Policy on petejohn.net.

WhatsApp provides a practical way to contact selected applicants and coordinate the next stage.

Your number is used for project-related communication and is not published as part of the artwork.

You may also request communication by email.

The initial application does not require your complete street address.

If selected, the exact location may be needed to organise the session.

The finished work may identify the city or general location, but a complete private address is not intended to be published unless separately and expressly agreed.

Not every application can become part of the project.

A rejection does not mean that your appearance, body or activity is unsuitable in general. Selection depends on the artistic development and balance of the current series.

Application data is handled according to the Privacy Policy and the applicable retention rules.

All communication takes place through the portal on petejohn.net: register for free and ask your questions directly to pete john — you will receive the reply in the portal.

Selected applicants can clarify the complete information and the agreement there before an appointment is confirmed.

No session should take place while essential questions remain unanswered.

By submitting the short initial application, you are only expressing interest.

If selected and if you later sign the participation agreement, you should understand that:

• you will first be filmed clothed,
• you will then repeat the same activity fully nude,
• up to approximately 16 Polaroids may be created,
• up to eight may be selected,
• complete nudity and intimate body details may be visible,
• pete john makes the final image selection,
• the works may be published and sold commercially,
• no ordinary later image-by-image approval is planned,
• you receive a guaranteed €100 session fee,
• and you receive 10% of eligible Net Artist Proceeds for sales completed during the first 36 months after the session.

The additional sales commission is a genuine earning opportunity, but it is not guaranteed income.