pete john

Conceptual Artist

Current Project

TWO WAYS OF BEING REAL

The same person. Two ways of being real.

TWO WAYS OF BEING REAL is a conceptual media work about perception, authenticity and judgement. It examines how we perceive people — and why we judge them before we understand them.

Each work consists of three parts: an analogue Polaroid series showing a person nude during a self-chosen everyday activity — deconstructed into unrepeatable individual pieces within twelve hours —, an unedited one-minute video of the same activity, clothed and observed from a threshold, and the portrayed person's own statement. This sequence is deliberate: it leads through a process in which it is not the work that changes, but your own perception.

“I do not photograph people. I create a stage on which they can show themselves.”

pete john, from the artist statement

The first shoots are already underway in Cologne and Münster.

ONE EXISTS
ONLY ONCE
Analog Polaroid series — nude, a physical one-of-a-kind original. The first, wordless encounter.
ONE LOOKS
FAMILIAR
Digital film — clothed, moving. It does not change the person, it changes the way you look at them.
ONE SPEAKS
FOR ITSELF
The portrayed person's own statement — not about themselves, from within themselves

You encounter a person. At first you only see the picture — you interpret, you fill in, you judge. Then you see the video: your gaze shifts, the nudity recedes, the person comes forward. Only then come the words — not the artist's, but their own. And all at once you notice: it is not the work that has changed, but your perception.

The project does not proclaim a message. It creates a moment in which you notice how your judgement forms — and whether you are willing to question it.

THE WORKS

Eight people, eight series — one-of-a-kind analog Polaroids, limited fine art editions and posters. Sales of the first works are starting soon; the first exhibition is planned for 2027.

And the family of works is growing: the upcoming project WORTH THE TIME. TWICE. will portray people who repair damaged things, starting winter 2026/27.

And every picture knows its video: with a current work from one of the series in front of you, simply point your smartphone camera at it — the work is recognised and the matching video work plays free of charge.

VIEW THE WORKS WATCH THE VIDEO

Stay in the loop

TWO WAYS OF BEING REAL is in the making — eight people, eight series. If you want to learn more, sign up: insights into the process, the launch of the first works and the 2027 exhibition, delivered by email first.

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About pete john

Portrait of pete john holding a Polaroid camera in a night alley, black and white
pete john

pete john is a conceptual artist with artistic roots in New York and Cologne. Since the 1990s his work has focused on people, bodies, spaces and the question of how we construct reality. His current works combine one-of-a-kind analog Polaroids, unedited moving images and the voices of the people portrayed into conceptual media works about perception, closeness and judgement — in a time when real, edited and artificially generated images have become almost impossible to tell apart. pete john lives and works in Germany. Alongside his conceptual practice, pete john is the bandleader of Alive Phönix.

Artist Statement

I do not photograph people. I create a stage on which they can show themselves.

In a time when images can be generated and interpreted at will, I am interested in how we construct reality. The Polaroid is the first, wordless encounter. The video does not change the person — it changes the way we look at them. Then the person speaks: not about themselves, but from within themselves.

I do not tell their story. I give it a stage. The people portrayed decide for themselves what they show and what their activity means to them.

The actual work does not come into being on the stage. It comes into being in the viewer — in the moment they recognise their own gaze and are willing to question it.

pete john in conversation about TWO WAYS OF BEING REAL →

Early Work

A small, exemplary selection of early street photography — long before the current project took shape.

Black-and-white photograph from 1999: people waiting on a platform bench, a passing train behind them
Waiting While Life Departs pete john 1999 · Münster, Germany
Backyard in Tijuana, 1991: brick wall with the word Tijuana, old cars in front
Blue Sky over Broken Things pete john 1991 · Tijuana, Mexico
Tijuana, 1991: an older man with a cane talks to a young woman at a fountain
Still Water in a Restless City pete john 1991 · Tijuana, Mexico
Tijuana, 1991: a police officer bends over a man lying on the red curb
A Bed of Concrete pete john 1991 · Tijuana, Mexico
Tijuana, 1991: a smiling cook with an orange headscarf at her market stall
The Wealth of a Small Kitchen pete john 1991 · Tijuana, Mexico

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